Colour and nanokeratin
Specialist
Hair Salon
IN SW18
Welcome to our warm and welcoming boutique hair salon located in Earlsfield at the heart of Wandsworth, London SW18. The salon is easy to get to from nearby Clapham, Southfields and Wimbledon.
Our stylists specialise in colour, precision cutting and the pioneering nanokeratin smoothing and straightening system. We work with all Afro, European and Asian hair types and have the technical ability to create the look you desire.
Think of our salon as your home from home. A calm and tranquil place to sit back, relax and enjoy the ultimate sustainable hair care experience. So come and join our family. We can’t wait to meet you!


nanokeratin system
The nanokeratin smoothing and straightening system is suitable for all hair types and uses completely natural and ecologically-certified ingredients infused with amino acids, collagen, silk and a series of hand-selected vitamins and essential oils.
Book your complimentary consultation and we’ll help you choose the most suitable smoothing system for your hair type.
OUR NANOKERATIN SERVICE
- nanoSmooth Pure Express
A soft smoothing for manageability, smoothness and control
- nanoSmooth Pure Complete Smoothing
The complete smoothing and straightening experience
- nanokeratin Refortify
Powerful smoothing and straightening for very curly and Afro Caribbean hair

Eco-Friendly
sustainable hairdressing
We believe hairdressing practices should be safe, environmentally friendly and sustainable. Cognito Hair is an ethically conscious, carbon neutral, certified sustainable salon. As a member of the Green Salon Collective we embrace waste, educate clients, and encourage others to adopt more sustainable practices. When you become our client, you’re making a pledge to be kinder to our planet.

Keune is a sustainable haircare brand whose values are closely aligned to our own. We’ve chosen Keune products for our salon as they’re organically certified, suitable for vegans and specially formulated to continuously improve the health of all hair types. Keune never test on animals and manufacture products in a carbon neutral factory. Their by-products can be safely disposed of down the drain. We’ll even refill or recycle your empty bottles at the salon!
Online Shop coming soon
In the meantime you can purchase your favourite products from us here:

So Pure Moisturizing Treatment

So Pure Moisturizing Conditioner

So Pure Moisturizing Shampoo

So Pure Colour Care Conditioner

So Pure Colour Care Shampoo

So Pure Moroccan Argan Oil

So Pure Energizing Shampoo

So Pure Moisturizing Treatment

So Pure Moisturizing Conditioner

So Pure Moisturizing Shampoo

So Pure Colour Care Conditioner

So Pure Colour Care Shampoo

So Pure Moroccan Argan Oil

So Pure Energizing Shampoo
MEET OUR
stylists
We currently have two hair stylists based in our Earlsfield salon.
Shareefa Jennings
Shareefa is our Senior Stylist with more than 23 years’ hairdressing experience, from Vidal Sassoons at St Paul’s and Bayswater Academy to founding Cognito Hair. Her specialisms are Afro and European hair, cutting, colouring and the nanokeratin Smoothing System.
Anu Ikutiyinu
Anu is our Trainee Assistant Stylist, currently studying for her Level 3 qualification in hairdressing at Hammersmith College – and loving every minute of it. She enjoys learning about colour and the Nanokeratin system, applying treatments, tints and toners.

What our
Clients say
We believe reviews give you a real insight into how we look after all our clients, and here are just a few of the latest reviews:




































































































NEW FROM
our blog

Keune So Pure Sustainable Hair Care Products

How to Protect Coloured Hair and Prevent Colour Fade

Ammonia Free Hair Colour with a Natural Balance
